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What bases does Marriott use to segment its markets? What are Marriott's major market segments? What market targeting strategy does Marriott adopt to market its

What bases does Marriott use to segment its markets? What are Marriott's major market segments? What market targeting strategy does Marriott adopt to market its products to customers?

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Marriott a global hospitality company segments its markets based on several factors The bases it uses to segment its markets include Geographic segmen... blur-text-image

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