1. What business you are, describe what our business does, and your industry. The business can be real (e.g. Apple, Victoria Secret, Ford Motor Co, etc.) or fictitious (e.g. Will Smith Acting Academy, Rose's Flower Shop, ABC Mortgage Co., etc)
2. What specific challenges is your business facing? For example, sales are slowing down/increasing, inventories are growing/declining, hiring or laying off employees, investment (e.g.building or closing factories, expanding locations, etc.), impact on prices of what product your business sells?
3. What was the specific opportunity cost you faced? Explain the available choices or options, your wants vs. needs, what scarcity of resources you encountered (was it money, time, sales, profits, something else?), and what you ended up deciding to and choose. For example, increase sales by hiring new salespeople, or do I expand locations. Do I use cash to buy more inventory in anticipation of sales? Do I outsource manufacturing and lay off production staff to use cash somewhere else in the business.