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What determines the risk of investing in a bond issue, which in turn affects the interest rate investors demand and therefore the bonds price? A.

What determines the risk of investing in a bond issue, which in turn affects the interest rate investors demand and therefore the bonds price?

A.

Industry economic characteristics

B.

The financial health of the firm

C.

Particular provisions of a bond issue (interest rate, term, security, etc.)

D.

All of the above

E.

None of the above

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