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What does price sensitivity mean? Question 17 options: There are more buyers than suppliers Buyers buy because of the price tag Buyers switch to another
What does price sensitivity mean? Question 17 options: There are more buyers than suppliers Buyers buy because of the price tag Buyers switch to another brand if the price changes Buyers care about the price being rounded. For example, buyers are sensitive to the $9.99 instead of $10
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Crafting and Executing Strategy The Quest for Competitive Advantage
Authors: Arthur Thompson, Margaret Peteraf, John Gamble, A. J. Strickland III
19th edition
78029503, 978-0078029509
