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What does your designation of digital immigrant versus a digital native have to do with consumer informatics? How does a consumer's status affect their interaction
What does your designation of digital immigrant versus a digital native have to do with consumer informatics? How does a consumer's status affect their interaction with digital tools? Think of your fa...
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Principles of Marketing
Authors: Philip Kotler, Gary Armstrong
14th Edition
132167123, 132997266, 9780132997263, 978-0132167123
