Question
What entities can Coca Cola Zero be leveraged to create secondary associations ? Briefly describe these entities. Suggest THREE marketing activities for Coca Cola Zero
What entities can "Coca Cola Zero" be leveraged to create secondary associations? Briefly describe these entities. Suggest THREE marketing activities for Coca Cola Zero to leverage secondary associations to build brand equity?
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Climate Change And Natural Disasters Transforming Economies And Policies For A Sustainable Future
Authors: Vinod Thomas
1st Edition
1351527916, 9781351527910
