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: What forces in the general and industry environments affect the U.S. auto industry generally, and General Motors specifically? What internal resources and assets does

: What forces in the general and industry environments affect the U.S. auto industry generally, and General Motors specifically? What internal resources and assets does General Motors have to help counter these external forces? What competitive strategy does General Motors use, and how might it position itself for future growth? What are some problems with its diversified global operations and how can these be addressed?

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