What is an event impact? (e.g. definition of the term event impact, different types of event impacts, why we, as event managers, care about the event impacts) (in this part use some academic references). 2. Discuss the major impacts that your chosen event (i.e. a real-life event that excites you) has on its stakeholders (e.g. negative and positive impacts of your chosen event associated with culture, economic, tourism, politics, society, and environment ). Be critical, not just descriptive. (in this part use some academic/industry references); 3. Examine the risks of not conducting an event impact analysis/assessment (in other words, what are the risks if we, as event managers, do not consider the event impacts?) (in this part use some academic/industry references); 4. Discuss the role of the event manager in balancing the event impacts (in other words, what can we, as event managers, do to maximise positive impacts and minimise potential negative impacts in events?) (in this part use some academic/industry references); 5. Reference list- with a minimum of 4 academic references (i.e., scholarly, peer-reviewed information targeting an academic audience) and 4 industry references (i.e., non-scholarly resources, published by e.g. companies / industry bodies, targeting a professional audience). Industry references