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What is behavioral targeting? How can it be used to exploit business opportunities? What ethical problems can arise from behavioral targeting on the internet? How
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Answer Behavioral Targeting Behavioral targeting is a marketing strategy that involves tracking and analyzing consumers online behaviors such as websites visited searches conducted content viewed and ...Get Instant Access to Expert-Tailored Solutions
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Auditing and Assurance Services
Authors: Timothy Louwers, Robert Ramsay, David Sinason, Jerry Straws
6th edition
978-1259197109, 77632281, 77862341, 1259197107, 9780077632281, 978-0077862343
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