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What is book value, market capitalization, and enterprise value? - Discuss why a firm's book value may differ significantly from its market capitalization or enterprise

What is book value, market capitalization, and enterprise value?

- Discuss why a firm's book value may differ significantly from its market capitalization or enterprise value.

- Identify 3-4 factors that could cause the market cap to greatly exceed book value.

- How or why should book value impact the valuation of a firm?

- When might you use book value as a measure of a firm's value?

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