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What is competitive advantage and what are viable means to achieve an advantage in the marketplace? How does internationalization contribute to or benefit from competitive
What is "competitive advantage" and what are viable means to achieve an advantage in the marketplace? How does internationalization contribute to or benefit from competitive advantage? How does Porter's (Competitive Advantage of Nations) article meaningfully add to the understanding of competitive advantage and internationalization?
Article: http://www.economie.ens.fr/IMG/pdf/porter_1990_-_the_competitive_advantage_of_nations.pdf
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