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What is different between the subsidiary network discussed in this case and the model in the paper by Bartlett and Ghoshal?
What is different between the subsidiary network discussed in this case
and the model in the paper by Bartlett and Ghoshal?
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
