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What is meant by analysis of financial statements? What is the value in comparing your results with another company in the same industry, such as

What is meant by analysis of financial statements? What is the value in comparing your results with another company in the same industry, such as Walmart vs. Target, or McDonald's vs. Jack in the Box? Would it make sense to compare Walmart to Wells Fargo? Why couldn't you compare McDonald's to In-N-Out Burger?

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