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What is meant by upstream activities and what is meant by downstream activities? Explain the main advantages of centralizing upstream activities and decentralizing downstream activities!

What is meant by upstream activities and what is meant by downstream activities? Explain the main advantages of centralizing upstream activities and decentralizing downstream activities! Give an example - real or fictive - of a French company that has done this split of upstream and downstream activities and describe thoroughly in detail how the split has benefited the company in its internationalizing process from a domestic company focusing on the French market to become a pan European.

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