What is operating ATO? What does it tell us$?$

Q$6\mathrm{.}7$ Which is generally more stable in the short term for most companies, PM or ATO? Why?

Q$6\mathrm{.}8$ How does step $1$ of the valuation process, know the business, relate to DuPont analysis?

Q$6\mathrm{.}9$ Why do we analyze the inverse of ATO i

Question $6\mathrm{.}8$