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What is product management in marketing management, and how does it contribute to the success of a product or service?
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Product management within marketing management involves overseeing the entire lifecycle of a product or service from its conception to its launch and ...Get Instant Access to Expert-Tailored Solutions
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Financial Reporting Financial Statement Analysis And Valuation A Strategic Perspective
Authors: James M. Wahlen, Stephen P. Baginski, Mark Bradshaw
9th Edition
1337614689, 1337614688, 9781337668262, 978-1337614689
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