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What Is Strategy ? Why Is It Important? Who does strategy -- the CEO? Only the CEO? The upper echelon? Line Department Managers? Staff Department

  1. What Is Strategy ?
  2. Why Is It Important?
  3. Who does strategy -- the CEO? Only the CEO? The "upper" echelon? Line Department Managers? Staff Department Managers? Operational Unit Managers? Or, does everyone do it??? And what do they do??? Mention "long-term" and "short-term"
  4. what is the role of the role of the Board of Directors -- should they be very involved (overly involved)? Or, should they rubber-stamp everything that management puts forth?What does Sarbanes-Oxley say about Board involvement?

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