What is the best approach to earning professional certifications? Pursue the ones that your research has shown are most important for you. Pursue those that are the easiest and quickest for you to complete. Pursue as many as possible, regardless of their relationship to your field. Pursue only the ones your employer will pay for.What is the best approach to earning professional certifications? Pursue the ones that your research has shown are most important for you. Pursue those that are the easiest and quickest for you to complete. Pursue as many as possible, regardless of their relationship to your field. Pursue only the ones your employer will pay for