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What is the competitive advantage of AES and how will it help it enter developing markets? -Low-cost leader or differentiator (1st Mover, 2nd Mover, Niche)
What is the competitive advantage of AES and how will it help it enter developing markets? -Low-cost leader or differentiator (1st Mover, 2nd Mover, Niche) (5 pts) -Late Mover Advantages for AES in emerging market energy management (5 pts)
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Creating Value With Big Data Analytics Making Smarter Marketing Decisions
Authors: Peter Verhoef
1st Edition
1138837970, 9781138837973
