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What is the concept of positioning in marketing strategy? Question 3 0 Answer a . Creating a mental image of a product in the minds

What is the concept of "positioning" in marketing strategy?
Question 30Answer
a.
Creating a mental image of a product in the minds of consumers
b.
Developing the most cost-effective marketing mix
c.
Pricing a product competitively
d.
Determining the location of retail stores

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