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What is the context (markets/customer, competitors/industry structure, technology/innovation history) of this case? Using the differentiation overserved-market (disrupt) and underserved-market (sustain), what is your assessment of

  1. What is the context (markets/customer, competitors/industry structure, technology/innovation history) of this case?
  2. Using the differentiation overserved-market (disrupt) and underserved-market (sustain), what is your assessment of the Docker's strategy for Khakis?
  3. Diagram a disruptive technology landscape for this case.
  4. What are the general implications of this case for the clothing/fashion industry? (hint: Include issues such as mass customization and companies like Zara)
  5. Disruptive technology is a misnomer: Who's business model is disrupted?
  6. The differentiation overserved-market (disrupt) and underserved-market (sustain) is one way to be sure about whether or not a new product or new service is disruptive.

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