• What is the current situation regarding Elemica and its industry in 2022
• What business model does Elemica currently have - be specific to what you have learned in the text and from what you read in the case
• Perform a quick SWOT analysis based on 2022 and comment on the current status in 2022 and what to expect in the next 5 years
• How do the current company profile, market position and future allow it to compete with the other competitors?
• What strategy would you recommend for them in 2022, and how does that work with the B2B framework?
• Comment on the current state of the E-commerce Infrastructure (internet, web and mobile industry for Elemica
• What security concerns does the company face going forward, and why? Be specific
• What e-commerce marketing and advertising concepts can the company adopt and why?
• How does Elemica build a brand?
• What will be the impact to the company on new technologies and those that you have identified from your SWOT and earlier comments?
• Make a recommendation to the board on the future strategy that the company should take and why this is ideal.