1. What is the difference betweenempathyandsympathy?
2. Why does Heinrichs say totell a storyif you want to change someone's mood?
3. Know what the followingpersuasive emotionsare and how they affect yourpathos:anger, belittlement charge, patriotism, humor, simple speech, emulation, nostalgia.
   • Why does Heinrichs say thathumorranks above all the other emotions in persuasiveness?
   • According to Aristotle, what are the three emotions that can get an audience up and out of its seat to make it do what you want?
   • According to Heinrichs, which emotion did Trump use in the 2016 elections with his "Make America Great Again" campaign?
4. Know the followingpathos toolsand be able to give an example of each:Sympathy, Belief, Volume Control, Unannounced Emotion, Passive Voice, Backfire, Figures of Speech
5. What iscommonplace?
   • According to Heinrichs, give an example of acommonplaceused by the pro-choice (for abortion) side of the abortions debate. Give an example of one used by the pro-life (against abortion) side?
   • Can you come up with some commonplaces for SAC students that would help persuade them on the following topics?
     • Stay in college
     • Grant citizenship to undocumented students
     • Raise student fees
     • Financial aid should not be offered to students in need because they only waste the government's money
6. What does Heinrichs mean when he refers to theadvantageous?
7. What is the difference betweeninductiveanddeductivereasoning? Know examples of each.
   • Starting with a fact or commonplace and applying it to a specific case to reach a conclusion is which?
   • Starting with specific examples and using them to prove a premise or conclusion is which?
   • What is anenthymeme?
8. How does Heinrichs recommend that we use each of the following to shape the bounds of an argument?Framing Strategy, Definition Strategy, Redefinition Strategy? Be able to identify each and give examples.