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What is the discounted cash flow concept, and why is it essential for financial managers to understand and employ this important concept? Discuss the Rule

  1. What is the discounted cash flow concept, and why is it essential for financial managers to understand and employ this important concept?
  2. Discuss the "Rule of 72" and how it can be used to estimate how long it takes for money to double at various rates of return.
  3. Identify and recommend at least 1 credible Web site that an investor can visit to find the current market value of market indexes such as the Dow Industrial Averages.

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