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What is the first step in the marketing research process? A. Define the problem. B. Develop a research plan. C. Interpret the findings. D. Implement
What is the first step in the marketing research process? A. Define the problem. B. Develop a research plan. C. Interpret the findings. D. Implement the research plan. E. Report the findings
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Essentials of Strategic Management
Authors: Martyn R Pitt, Dimitrios Koufopoulos
1st edition
978-1849201872, 1849201870, 978-1260092271
