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What is the intended output of public relations? Consistent branding across all points of contact Employee engagement and action on policy changes Positive publicity, media,
What is the intended output of public relations? Consistent branding across all points of contact Employee engagement and action on policy changes Positive publicity, media, and reviews Maximized demand for products or services
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Hospitality & Travel Marketing
Authors: Alastair M Morrison
3rd Edition
0766816052, 9780766816053
