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What is the main objective of 'backward integration'? a. Expanding into new markets and industries b. Increasing market share by partnering with companies in downstream
What is the main objective of 'backward integration'? a. Expanding into new markets and industries b. Increasing market share by partnering with companies in downstream activities c. Gaining ownership
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Operations Management Processes and Supply Chains
Authors: Lee J. Krajewski, Manoj K. Malhotra, Larry P. Ritzman
11th edition
978-0133872460, 133872467, 133872130, 978-0133872682, 133872688, 978-0133872132
