What is the most important risk factor for Coca Cola in $2017?$

Increased competition could hurt our business

If we do not address evolving consumer preferences, our business could suffer

If we are not successful in our innovation activities, our financial results may be negatively affected

Water scarcity and poor quality could negatively impact the Coca$-$Cola system$$s costs and capacity

Obesity and other health$-$related concerns may reduce demand for some of our products