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What is the optimum price at which total revenue can be maximized for MAA Mustard oil if competitor's price does not increase in October 2015?
What is the optimum price at which total revenue can be maximized for MAA Mustard oil if competitor's price does not increase in October 2015? If competitors increase their price by 6% , as suggested , what would be the optimum price? Does the company benefit if competitors increase their price? Perform all calculations under the assumption of no increase in promotional expenditure in next month and 1% increase in income per capita income.
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