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What is the primary purpose of a loyalty program in hospitality sales promotions? Group of answer choices To discourage repeat business. To maintain customer satisfaction.
What is the primary purpose of a loyalty program in hospitality sales promotions? Group of answer choices To discourage repeat business. To maintain customer satisfaction. To increase management costs. To build and retain a loyal customer base through incentives
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Introduction To Management Science
Authors: Bernard W. Taylor
13th Edition
0134730666, 978-0134730660
