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What is the purpose of SWOT analysis in strategic management? To focus solely on the financial aspects of a firm's strategy. To analyze the firm's

What is the purpose of SWOT analysis in strategic management?

To focus solely on the financial aspects of a firm's strategy.

To analyze the firm's internal strengths and weaknesses only.

To identify a firm

s strengths, weaknesses, opportunities, and threats to inform strategic planning.

To compare a firm's marketing strategies with its competitors.

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