What is the purpose of the Call Prep Sheet?

A one$-$page synopsis of the most important industry information that an analyst would need for call prep

To be a resource used only for first$-$time client contacts

A one$-$page resource that provides key industry$-$specific terms and definitions to help an analyst "speak the same language" as their client or prospect

A list of $15$ to $20$ important questions that will support an analyst with their client discovery