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What is the purpose of the website? (State the reason you are creating the website.) What do you want the website to accomplish? (List the

  1. What is the purpose of the website? (State the reason you are creating the website.)
  2. What do you want the website to accomplish? (List the goals you have for the website.)
  3. Who is your target audience? (Describe your target audience by age, gender, socioeconomic characteristics, etc.)
  4. What opportunity or issue does your website address?
  5. What type of content may be included on your website?

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