1. What is the relationship between perceptions, attitudes and behavior? What kinds of factors affect the relationship between attitudes and behavior, making attitudes more or less predictive of behavior?

Consider organizational citizenship behaviors (OCB). How can you use the Theory of Reasoned Action to explain employees' lack of willingness to perform OCBs? Be specific when identifying perceptions and attitudes related to OCBs. Furthermore, what are two important factors managers can focus on that we know are likely to affect motivation to perform OCBs?