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What is the role of consumer behavior and does it actually reflect that of the consumer or the individual or is it just theory based?
What is the role of consumer behavior and does it actually reflect that of the consumer or the individual or is it just theory based?
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Consumer behavior plays a significant role in marketing as it helps businesses understand how custom...
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Fundamentals Of Management
Authors: Ricky Griffin
10th Edition
0357517342, 978-0357517345
