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What is the target market (TM) identified by Baik Sos Salsa currently? Do you agree/disagree with the TM choice? Why? What factors influence (positively/negatively) demand

What is the target market (TM) identified by Baik Sos Salsa currently? Do you agree/disagree with the TM choice? Why?


What factors influence (positively/negatively) demand for Baik Soscooking sauces in Malaysia? What similarities/differences exist between factors that affect demand for cooking sauces and those that affect demand for salsa?

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Baik Sos Salsa appears to target healthconscious consumers who are looking for flavorful and nutritious salsa options The company emphasizes the use of fresh ingredients and natural flavors which may ... blur-text-image

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