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What is true regarding pricing? Multiple Choice The use of prestige and psychological pricing shows that most retailers do not consider demand when setting prices.
What is true regarding pricing?
Multiple Choice
The use of prestige and psychological pricing shows that most retailers do not consider demand when setting prices.
Bait pricing tries to attract customers on the high end of a demand curve.
Leaderpriced items are priced very low to get customers into the store, not to sell the items.
The FTC considers bait pricing a deceptive act and has banned its use in interstate commerce.
Leader pricing will fail if customers only buy the highpriced item.
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