Question
What message from an Encoder/Brand has been interpreted differently by the Decoder/Consumer, and what were the effects/consequences for the Encoder/Brand? As examples you can use
What message from an Encoder/Brand has been interpreted differently by the Decoder/Consumer, and what were the effects/consequences for the Encoder/Brand?
As examples you can use streaming commercials, social media, examples you pull from the web, etc.
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The ImpactAssets Handbook For Investors
Authors: Jed Emerson
1st Edition
1783087293, 978-1783087297
