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What need state does Starbucks satisfy for the consumer. Summarize how Starbucks meets the 4 conditions for an exchange to occur. Summarize Starbucks implementation of

  1. What need state does Starbucks satisfy for the consumer.
  2. Summarize how Starbucks meets the 4 conditions for an exchange to occur.
  3. Summarize Starbucks implementation of the 4 variables of the Marketing mix (Product, Price, Place & Promotion).

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