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what question can I ask in reference to this posting Retailers- The risk is greater due to stockouts, and lack of available inventory, as well
what question can I ask in reference to this posting Retailers- The risk is greater due to stockouts, and lack of available inventory, as well as dmaaged andstolen inventory as well Wholesalers- For wholesalers the risk is even larger due to the same issuse as the retailers, but in larger amounts. A wholesaler could have too much of one priduct that may spoil or just sit in the warehouse and take up needed space for other products. Manufacturers- For manufactures the risk associated to them is ensuring that they are aquiring the proper amount of raw materials so that thay can product the necessary products to meet supply and demand. If they hold too much of one specific material, that material is also using up much needed warehouse storge space. The maunfacuters must keep a balance for all o fhte raw materials as well as the finished product to ensure that can meet the customers order requests. The trend to push inventory backup the channel of distrubution according to Bowersox (2019), "Pushing inventory back upo the channel has resulted in retailer demand for fast delevery of mixed-product shipments from wholesalers and manufacturers.' This means that products are being sent back up so that companies such as Amazon will have a bigger selection to sell, pack and ship a wider variety of merchandise to its customers
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