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What theories have been used in peer-reviewed research when investigating emotion-based persuasive messages? What has peer-reviewed research revealed about the implications of emotion-based persuasive
- What theories have been used in peer-reviewed research when investigating emotion-based persuasive messages?
- What has peer-reviewed research revealed about the implications of emotion-based persuasive messages?
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Emotionbased persuasive messages have been extensively researched in the field of communication psychology and marketing Several theories and models have been used to investigate the effectiveness and ...Get Instant Access to Expert-Tailored Solutions
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