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What was Swift's strategy for selling tickets on this tour? A. Swift set ticket prices high so that the quantity of tickets demanded equaled the
What was Swift's strategy for selling tickets on this tour? A. Swift set ticket prices high so that the quantity of tickets demanded equaled the quantity of seats in each venue. B. To increase online merchandise sales by offering a 25 percent discount on tickets with a purchase from her website. C. She set ticket prices as low as possible so that all fans would have an equal opportunity to attend one of her concerts. D. Swift's strategy was to make it difficult for scalpers and their bots to purchase concert tickets in large quantities. Your answer is correct. Part 5 c. How did she benefit? A. Swift captured $50 million in ticket revenue that otherwise would have gone to ticket scalpers. B. She kept her fans happy by ensuring that ticket prices would remain as low as possible, thus increasing her popularity. C. Her strategy eliminated bots and ticket scalpers from the market and ensured that every concert would sell out. D. She was able to offset the 25 percent discount on tickets by requiring fans to purchase merchandise from her website
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