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What were Nike's key sources of competitive advantage relative to Adidas that allowed it to overtake Adidas to become the worldwide leader in athletic shoes?
- What were Nike's key sources of competitive advantage relative to Adidas that allowed it to overtake Adidas to become the worldwide leader in athletic shoes?
- Estimate the magnitude of the cost advantage that accrued to Nike from producing in countries like Indonesia and China versus Adidas, which produced primarily in Germany.
- How would you characterize the core resources and capabilities of Nike?
- What prevents Nike's subcontractors from entering the U.S. market to compete with them?
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