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What were the 4 Marketing Management Philosophies? What is the difference between each of the orientations? Give one example of a company fitting into each
- What were the 4 Marketing Management Philosophies?
- What is the difference between each of the orientations?
- Give one example of a company fitting into each category.
- Sales Orientated and Market Orientated organizations were discussed in the chapter.
- What is the difference between each of the organizations?
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The Legal Environment of Business A Critical Thinking Approach
Authors: Nancy K. Kubasek, Bartley A. Brennan, M. Neil Browne
8th edition
134074033, 978-0134074030
