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What were the 4 Marketing Management Philosophies? What is the difference between each of the orientations? Give one example of a company fitting into each
- What were the 4 Marketing Management Philosophies?
- What is the difference between each of the orientations?
- Give one example of a company fitting into each category.
- What is the difference between each of the organizations?
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Business Law Text and Cases
Authors: Kenneth W. Clarkson, Roger Miller, Frank B. Cross
14th edition
978-1305967250, 1305967259, 978-1337514422, 133751442X, 978-1337374491
