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What were the drivers of Burberry's reshoring? Briefly discuss the drivers in two aspects: 1) global production-related and 2) UK domestic market-related. (6 points) What
- What were the drivers of Burberry's reshoring? Briefly discuss the drivers in two aspects: 1) global production-related and 2) UK domestic market-related. (6 points)
- What advantages can Burberry take from reshoring in general? Discuss the minimum of three advantages in depth. (6 points)
- What do you think about Burberry's reshoring strategies? Do you think it is worth implementing? Why? Why not? Discuss your thoughts with detailed evidence such as brand equity, brand image, stock price, profit, market sizes, etc. (5 points)
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