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What were Total Rooms Revenue across the entire Westin system (so all Westin properties, franchised and corporate operated) in 2006? Only the Westin brand -
What were Total Rooms Revenue across the entire Westin system (so all Westin properties, franchised and corporate operated) in 2006? Only the Westin brand - NOT Starwood. You will need to make a simple calculation, and all the information you need is in Exhibits 2a and 2b.
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What were Total Rooms Revenue across the entire Westin system (so all Westin properties, franchised and corporate operated) in 2006? Only the Westin brand - NOT Starwood. You will need to make a simple calculation, and all the information you need is in Exhibits 2a and 2b. HINT: As a refresher from HTM110, HTM561, and footnote 19 from the case. RevPAR is Revenue per available room, and it's various components and derivations on an annual basis include: Total Room Revenue forthe year Total Rooms Revenue forthe year Total Rooms Sold forthe year RevPAR = Total Room Nights Available forthe year Total Rooms Sold forthe year * Total Rooms Nights Available forthe year Answer:Exhibit 2a Profile of Westin Relative to Competing Brands as of December 2006 Select Upscale Number of Number of Company Hotel Brands Hotels Rooms Total Revenues Net Income Number of ($ million) ($million) Rooms Westin 121 50,559 W 20 5,788 Total Starwood 141 56,347 257,889 5,977 422 Marriott 507 183,455 Renaissance 137 48,232 Total Marriott 544 231,687 457,674 11,550 669 Hilton 500 147,667 Total Hilton 500 147,667 495,000 4,437 460 Omni 39 14,000 14,000 n/a n/a Total Hyatt 215 90,000 90,000 n/a n/a Intercontinental 137 46,262 515,000 3,495 942 Exhibit 2b RevPAR19 for Westin's Competing Brands, 1998-2006 Westin Marriott Renaissance Hilton 1998 $94.87 $107.60 90.95 $87.69 1999 $98.42 $109.60 93.54 $90.01 2000 $117.13 $116.89 103.61 $98.76 2001 $107.85 $102.49 91.18 $88.10 2002 $105.70 $93.39 86.17 $86.30 2003 $108.94 $90.01 81.94 $84.04 2004 $118.95 $94.87 89.02 $90.06 2005 $132.27 $102.36 98.82 $99.50 2006 $133.79 $109.54 108.88 $109.11Step by Step Solution
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