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what would be the optimal price of the two products and what would be BBs total revenue? BB software markets two software-applications (X and Y)
what would be the optimal price of the two products and what would be BBs total revenue?
BB software markets two software-applications (X and Y) for businesses, developer, and individual consumers. The products arc directly downloaded from the web so there is no variable cost associated with the production of new copies. Each customer needs only one copy of each product. BB knows that there are four segments in the marketplace. The size of the four segments and their reservation prices for the two products are as follows
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