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What's the Key Account Approach? What are the four classes of customers that might result from the Key Account Approach classification process? How is this
What's the Key Account Approach? What are the four classes of customers that might result from the Key Account Approach classification process? How is this classification process related to the allocation of resources in servicing the accounts?
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The Key Account Approach involves classifying customers into different categories based on their si...
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Principles of Auditing and Other Assurance Services
Authors: Ray Whittington, Kurt Pany
19th edition
978-0077804770, 78025613, 77804775, 978-0078025617
