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When a company is looking for growth opportunities, which of these steps should it take first? Consider whether it could gain more market share with
When a company is looking for growth opportunities, which of these steps should it take first? Consider whether it could gain more market share with its current products in their current markets using a marketpenetration strategy Consider considers whether it can find or develop new markets for its current products using a market-development strategy Consider whether it can develop new products for its current markets with a product-development strategy Consider whether it should develop new products for new markets through a diversification strategy Consider whether it should strengthen its brands by consolidating diverse product lines
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